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generate more sales with customer awareness



Then they create a customer journey that leads them toward doing business with you.

To create a compelling customer journey, you must have a deep understanding of your intended customer’s inner world and the process they go through before they buy. In this episode, I’ll share with you a framework that outlines the five phases all customers go through before they buy. This framework tells you the kind of content you need at each step to earn their trust and buy-in. It also allows you to identify places in your customer journey where you might be losing potential customers because of a mismatch in your message.



In This Episode


* How to create content that grabs the attention of your intended market


* A five-part framework for knowing what exact message your potential customer needs to hear to progress toward doing business with you.





"Always enter the conversation already taking place in the mind of your prospect"

Robert Collier - world renown author, researcher and salesman


Empathy: you have to know where they are at, meet them where they are at in order to add to the conversation



Download This Episode’s Framework


Mentioned in This Episode



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I have learned a great deal from working on this site and the social platforms that go along with it. So much that I have started another site dedicated to building a more sustainable and easier fashion shopping expiereince. It has recently been selected for sponsorship in the Microsoft Founders Hub Program and I'm excited for the new developments this will enable. The first 10,000 users who make a purchase through the site will get lifetime Premier Status enabling rewards up to 17%! Check it out here: RunwayRewards.Shop or browse the integrated page below: 

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